Influencer Marketing Report 2017
Find out what the Influencer Marketing landscape is like in 2017
Just a year ago, brands were starting to run campaigns that involved influencer collaboration. However, very few companies were actually capable of launching a successful campaign from beginning to end — where they set KPIs and actually met them. This was largely due to a lack of overall maturity and experience working with influencers, but it’s no longer the case today. In this year’s results, both brands and agencies alike have exponentially evolved their influencer campaign planning, execution and optimization. Want to know how? This in-depth report will tell you everything you need to know about the status of influencer marketing in 2017.
What you will learn
- Challenges brands are facing when it comes to collaborating with influencers today
- Whether influencers are interested in compensation or some other kind of benefit when working with brands
- How brands have evolved their Influencer Marketing tactics over the past year
- Top channels used to implement a powerful strategy that reaches audiences